We don't have a clear strategy everyone understands

There's a plan somewhere but nobody can explain it simply or stays aligned to it

From 486 strategy tools, these 5 fit your challenge:

Lafley & Martin's 5-Step Strategy Model

Breaks strategy into five clear questions anyone can understand: where to play, how to win, and what capabilities you need
Kernel of Strategy

Distills your strategy to its core: diagnosis, guiding policy, and coherent actions that everyone can remember
Mission and Vision Statements

Creates clear, memorable language that communicates your direction and purpose in terms everyone understands
Hambrick and Fredrickson's Strategy Diamond

Organizes strategy into five connected elements that make abstract plans concrete and communicable
Mintzberg's 5P's of Strategy

Helps you see strategy from multiple angles—plan, pattern, position, perspective, ploy—so you can explain it different ways

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